In celebration of its decade-long journey in the industry, LAYERED unveils its collection “10 Years Unfolded,” during Stockholm Design Week, reinventing iconic patterns with a bold touch. The Swedish brand, founded by Malin Glemme, aims to fill the gap for high-quality, sustainably made rugs, presenting vibrant colorways including teal, rust red, ochre, and mulberry in their new collection. This launch pays homage to cherished traditions while showcasing a commitment to sustainable practices and forward-thinking design.
PROJECT OVERVIEW
Founder: Malin Glemme
Event: Stockholm Design Week
Collection: 10 Years Unfolded
Brand: LAYERED
Artisans: Bhadohi, India
LAYERED was established in 2015 as a reaction to the scarcity of premium rugs that are both stylish and sustainable. Under the guidance of founder Malin Glemme, the Stockholm-based brand has flourished by marrying contemporary aesthetics with meticulous craftsmanship. The iconic patterns in the “10 Years Unfolded” collection—Illusion, Triangle, and Letters—are imbued with striking new color schemes, and are crafted from natural or recycled fibers. This fusion of aesthetics and sustainability aligns with LAYERED’s vision of creating designs that endure both stylistically and materially.
The Illusion pattern, a nod to Postmodern graphic design, is a highlight of the collection. This design merges familiar geometric shapes with fresh colors like Mulberry Sky, Blue Sandstone, and Monochrome, underscoring the brand’s innovative approach. The mulberry color, particularly noted for its contemporary appeal, is celebrated as an eco-conscious choice, echoing LAYERED’s dedication to sustainability. By marrying nostalgic design elements with modern color approaches, Illusion serves as a testament to the brand’s innovative spirit.
Similarly, the Letters pattern evokes a sense of abstract artistry, employing robust lines that weave both horizontally and vertically. This design element forms an intricate maze-like texture that combines gold and blue hues. Such innovative patterning is representative of LAYERED’s skill in creating captivating visual experiences through texture and form. Meanwhile, the Triangle pattern uses nature’s strongest geometric shapes to form harmonized blocks in shades of Persimmon Pink, featuring medium brown, tan, and coral, expertly blended for a cohesive finish.
Underlying the aesthetic beauty of the collection is LAYERED’s commitment to sustainable production. The brand emphasizes eco-friendly, ethical manufacturing processes, partnering closely with artisans in Bhadohi, India. By maintaining enduring relationships with suppliers and production partners, LAYERED ensures that environmental consciousness is integrated into every phase of production. This approach safeguards the earth while preserving the quality and craftsmanship that the brand is known for, providing a thoughtful alternative to mass-produced home goods.
The “10 Years Unfolded” collection is not just a celebration of LAYERED’s accomplishments but a forecast of its future trajectory. Through innovative design practices and a keen focus on sustainability, LAYERED continues to challenge the conventions of interior design. With more of these vibrant hues appearing on red carpets and in top-tier design publications, the brand is positioned to redefine the luxury rug market through its commitment to sustainability and modern artistry. For more on LAYERED’s groundbreaking designs, visit their website.
